SEO

SEO creates measurable demand or attention through a defined channel.

AI-assisted summary of published DOU and Djinni analytics

Salary from $1,231 Posted estimate · last 3 months
Salary to $2,457 Posted estimate · last 3 months
Jobs 748 Last 3 months
Applications per job 13.24 JobNote category match
01

Published signal

Marketing family + Exact category
$2,000 Marketing median
$2,950 Senior Marketing median
6 applications per SEO job

Hiring Ask for spend or reach, attribution limits, experiments, and incremental outcome.

Candidate Show the funnel, your decisions, and efficient growth—not vanity metrics.

Data Broad DOU Marketing group; channel roles and titles vary. Djinni platform figure for Q1 2026.

Independent salary benchmark

DOU salary survey

Source data
June 2026 · 53 respondents
Exact match
Lower quartile$1000
Median$1500
Upper quartile$3000
Year over year +7.1%

Salary range history

Lower quartile Median Upper quartile

SEO specialists · monthly net base salary in USD; bonuses excluded; all locations in the published CSV.

Derived from the shortened public salary-survey data published by DOU. Jobnote and DOU vacancy salaries are separate datasets.

Most wanted skills

Counts of active jobs now and salaries.

SEO 316 $1666–$2790 Ahrefs 187 $1200–$2268 Google Search Console 169 $1316–$2431 Link Building 159 $1228–$2541 Google Analytics 127 $1497–$2696 Analytics 120 $1839–$3236 Screaming Frog 98 $1249–$2369 Semrush 83 $1354–$2478 Keyword Research 78 $1484–$2468 Google Sheets 69 $1583–$2185 HTML 48 $1329–$2608 Content Strategy 45 $1257–$2376 MS Office 42 $1244–$2212 CSS 39 $1471–$2658 WordPress 36 $1120–$2205

Where to hire

Sources

  1. Non-technical salaries — summer 2026 Published signal ·
  2. Djinni market analytics — Q1 2026 Published signal ·