SEO

SEO creates measurable demand or attention through a defined channel.

AI-assisted summary of published DOU and Djinni analytics

Salary from $1,246 Posted estimate · last 3 months
Salary to $2,436 Posted estimate · last 3 months
Jobs 715 Last 3 months
Applications per job 13.23 JobNote category match
01

Published signal

Marketing family + Exact category
$2,000 Marketing median
$2,950 Senior Marketing median
6 applications per SEO job

Hiring Ask for spend or reach, attribution limits, experiments, and incremental outcome.

Candidate Show the funnel, your decisions, and efficient growth—not vanity metrics.

Data Broad DOU Marketing group; channel roles and titles vary. Djinni platform figure for Q1 2026.

Independent salary benchmark

DOU salary survey

Source data
June 2026 · 53 respondents
Exact match
Lower quartile$1000
Median$1500
Upper quartile$3000
Year over year +7.1%

Salary range history

Lower quartile Median Upper quartile

SEO specialists · monthly net base salary in USD; bonuses excluded; all locations in the published CSV.

Derived from the shortened public salary-survey data published by DOU. Jobnote and DOU vacancy salaries are separate datasets.

Most wanted skills

Counts of active jobs now and salaries.

SEO 287 $1712–$2799 Ahrefs 179 $1198–$2245 Google Search Console 166 $1331–$2408 Link Building 145 $1243–$2544 Google Analytics 134 $1528–$2667 Analytics 103 $1862–$3251 Screaming Frog 96 $1263–$2396 Semrush 77 $1362–$2437 Keyword Research 70 $1498–$2454 Google Sheets 66 $1608–$2171 HTML 45 $1347–$2616 Content Strategy 40 $1283–$2389 MS Office 39 $1246–$2212 CSS 38 $1501–$2665 WordPress 38 $1110–$2219 Outreach 32 $1015–$1791

Where to hire

Sources

  1. Non-technical salaries — summer 2026 Published signal ·
  2. Djinni market analytics — Q1 2026 Published signal ·